Events and Education
MEDIA TRAINING: An Event for Arizona Psychiatric Society Members MAXIMIZING SOCIAL MEDIA AND ADVOCACY IMPACTS
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Media Training for Arizona Psychiatric Society Members: Maximizing Social Media and Advocacy Impacts
If you were not able to attend live on June 15, 2021 for the media training with senior APA communications staff (detailed bios below) on insights for media interactions, best practices, how to prepare, how to follow-up, and establishing best practices for social media engagement, please contact our offices. Meeting materials and a private link to the video recording is available to our members. If you are not a member, but are interested in joining, please reach out for more information on joining and the training.
If you were not able to attend live on June 15, 2021 for the media training with senior APA communications staff (detailed bios below) on insights for media interactions, best practices, how to prepare, how to follow-up, and establishing best practices for social media engagement, please contact our offices. Meeting materials and a private link to the video recording is available to our members. If you are not a member, but are interested in joining, please reach out for more information on joining and the training.
Ginnie Titterton
Director of Corporate Communications and Public Affairs, APA
Ginnie Titterton is APA’s Director of Corporate Communications and Public Affairs, where she helps oversee various aspects of the organization’s public outreach, including through press, social media, and the patient and family-focused areas of the website. Prior to joining APA in 2019, she led communications for The Chronicle of Higher Education, Inc. Over her twenty-year career, she has held communications positions at the American Council on Education, Child Care Aware of America, and Environment America. She holds an MPA in Nonprofit Management from George Mason University (VA), where she was awarded the John D.R. Cole Award for excellence in academic achievement.
Erin Connors
Senior Media Relations Manager, APA
Erin Connors is Senior Media Relations Manager for the American Psychiatric Association. She works directly with journalists who turn to the APA when they are covering stories about mental health. Erin was a broadcast journalist for almost 20 years, serving as an anchor and reporter covering health and medical stories in Minnesota, New York, Vermont and the Washington D.C. area. Erin is originally from Pennsylvania and graduated from Shippensburg University with a bachelor’s degree in Communications/Journalism.
Luke Waldron
Senior Social Media Manager, APA
Luke Waldron is APA’s Senior Social Media Manager. In his tenure he has increased engagement on Twitter by 293%, LinkedIn by 193%, Facebook by 233%, and Instagram by 92%, growing the social media following of APA to over 700,000 followers. Luke’s role at APA follows seven years of experience in digital campaigns, branding, social media, web design, and strategic partnership development. He has been honored for his work in a variety of ways, most recently winning the Social Media Award for National Addiction Treatment Week from PR News in 2019.
APA Course of the Month and More
Try the APA Learning Center free with the Members Course of the Month. Each month, members have free access to an on-demand CME course on a popular topic. CLICK HERE for more information on the current Course of the Month.
SMI Adviser is an initiative funded by the Substance Abuse and Mental Health Services Administration (SAMHSA) and implemented by the American Psychiatric Association. Its mission is to advance the use of person-centered approaches to care that ensure treatment and support for people with serious mental illness (SMI). Through the SMI Adviser website and smartphone app, clinicians can access education, data, and consultations to help them make evidence-based treatment decisions, and individuals affected by SMI can access resources and answers from a national network of experts.